A Toronto-based beauty brand just popped up on Drake’s Instagram stories. The product in question? A lip balm from a local label that’s been quietly building momentum.

Known for its ultra-nourishing lip balm, Everyday Chemist has quietly built a loyal following for its minimalist, skin-first formulas. Lip Grease is rich without feeling heavy—one of those products you reach for constantly without thinking about it.

Drake with the lip balm recommendation via IG story. pic.twitter.com/joDeY9VJRK

— Night Owls (@NightOwlsHQx) February 27, 2026

But it doesn’t stop there. Their Silky Water body mist and perfume serum have been an obsession of our editor with subtle, clean scents that feel personal rather than overpowering.

The recent Instagram spotlight may introduce the brand to a wider audience—but if you’ve been paying attention to Canadian beauty, you already knew.

→ Discover Everyday Chemist on The Canadian Edit