Welcome to The Canadian Edit

I’m so glad you’re here.
The Canadian Edit is a curated guide I created to help you discover Canadian brands that deserve a spot in your everyday life—from your skincare routine to your kitchen shelves, your wardrobe to your weekend escapes. This isn’t just a directory. It’s a celebration of creativity, craftsmanship, and the people building thoughtful businesses across the country.
I started this because I couldn’t find anything like it. I wanted a go-to resource that made it easy (and enjoyable) to discover Canadian brands—but nothing felt quite right. So I built it—and I’m still building it. What began as my personal wishlist has grown into something I hope you’ll return to again and again.
I couldn’t find anything like what I was looking for… so I built it.
What You’ll Find Here
Expect fresh content every week, including:
- A growing directory of exceptional Canadian brands
- Spotlight features on standout small businesses
- Seasonal gift guides and product roundups
- Canadian brand alternatives (to popular global brands)
A bit of inspiration, a bit of storytelling, and a whole lot of intention
Whether you’re a conscious shopper, a proud Canadian, or just someone who loves a great find—you’re in the right place.
Why It Matters
Shopping Canadian isn’t just a feel-good decision. It keeps money in our communities, reduces our environmental footprint, and supports the kinds of businesses that care about the details. It means choosing to invest in values—like sustainability, transparency, craftsmanship, and community—that are often overlooked in mass production.
When you support local brands, you’re not just buying a product. You’re helping someone chase a dream, employ their neighbours, and do business in a way that puts people and planet first. The Canadian Edit exists to spotlight brands that are doing things differently—whether they’re woman-led, sustainably made, ethically sourced, or just really, really good. These businesses deserve to be seen, shared, and supported.
Let’s Stay Connected
Follow along on Instagram for daily discoveries and behind-the-scenes peeks, or join the newsletter to get my latest edits straight to your inbox.
Know of a Canadian brand that deserves to be featured? Submit them here.
Thank you for being here at the beginning. It means so much.
—
Jenny Veens
Founder, The Canadian Edit