About the brand

Created in response to a clear gap in the intimate care space, Eden for Women focuses on thoughtful formulation over flashy claims. The brand’s flagship water-based personal lubricant is pH balanced, iso-osmotic, and intentionally made without common irritants—supporting hydration and comfort for those with sensitive or reactive vulvar skin.

Beyond the product itself, the approach is grounded in lived experience and a commitment to raising the standard of intimate care. Through ingredient transparency, education, and stigma-free conversations around vulvovaginal health, the brand champions intimate products that are genuinely designed for women’s bodies—not simply marketed to them.